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Are You Winning or Losing at the Game of Business? How to Calculate Lifetime Value

August 23, 2011 by Infographic King

Make more than you spend. Sounds simple, no? But what about customers that keep coming back? After all, lifetime customers are where the money is.

This great infographic from KISSMetrics teaches you how to calculate Customer Lifetime Value (CLTV). Enjoy!

++ Click Image to Enlarge ++
How To Calculate Customer Lifetime Value
Source: How To Calculate Lifetime Value

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